$search_value =array(",",".",'"',"'","\\"," ","/","&","[","]","(",")","
{","}",":","`","!","@","#","%","=","+");
$replace_value =array("-","-","-","-","-","-","-","-","-","-","-","-","-","-","-","-
","-","-","-","-","-");
$product_name = str_replace($search_value,$replace_value,$row["Product_Name"]);
$product_name = str_replace("--","-",$product_name);
$product_name = str_replace("--","-",$product_name);
$product_name = preg_replace('/-$/', '', $product_name);
$product_name = preg_replace('/^-/', '', $product_name);
Это создаст пунктирную строку (имеет только буквенно-цифровой символ с дефисом). Полезно для создания строк URI.